Branding

Theresa-Longo-CEO

It’s Best to Work for Yourself (How You Can Too!)

By | Advice, Brand Ambassadorship, Brand Representation, Business Tips, How-To, Inspiration, Investor Relations, Production, Published Articles, Spotlight, Technology, Theresa Longo, Travel, Uncategorized | One Comment

Working for yourself has countless benefits like maintaining your own schedule, having choice and variety in your routine and the ability to become financially free.  Why let the government tell you your wage or how many paid sick days you should get? This article outlines why working for yourself is the best choice you can make and details how you can easily make the transition.

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Better Business Essentials: Branding, Money & Virality

By | Advice, Brand Representation, Business Tips, Canadian Actress, Canadian International Model, Event Production, Fashion, Fitness, Headshots, Image Creation, Inspiration, International, Model Stuff, News, On Film, On Television, Red Carpet, Theresa Longo | No Comments

When broken down into their most basic, fundamental forms – “brands” are essentially all the same. Brands that you are able to identify share a common denominator: all identifiable ‘brands’ – were once just ideas.

All major labels and each of the latest trends started out on level playing field in terms of business development. What separates popular brands from the unpopular ones?

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